Creating a brand identity is about revealing your story
Maelyn crafts creative strategies that align with your goals, and speak directly to your target audience. Through personalized visuals, content, and experiences, she will ensure your brand truly connects.
lISTEN LOVE PRAY BRANDING AND SITE REFRESH
Maelyn led a digital-forward brand refresh for Listen Love Pray, a faith-based organization focused on spiritual growth and community outreach. Tasked with modernizing their online presence, she redesigned the logo to be more versatile and digitally responsive while maintaining the heart of the original mark. With the GoDaddy platform’s limited design flexibility, Maelyn provided strategic consulting to elevate the site’s appearance and usability within its constraints. Her thoughtful design approach brought clarity and cohesion to Listen Love Pray’s visual identity, helping the organization better connect with both existing followers and new digital audiences. This project highlights Maelyn’s skill in blending purpose-driven design with practical platform knowledge to create impactful results, no matter the tools.
opportunities, inc. tagline creation and branding update
Maelyn created a tagline refresh and brand update for Opportunities, Inc., a nonprofit dedicated to empowering people with disabilities. Deeply rooted in Maryland, both the organization and its staff share a strong connection to the state—something Maelyn thoughtfully incorporated into the updated brand. From color palettes inspired by local landscapes to subtle references to Maryland’s identity, she created a message-driven and regionally grounded visual system that reflects both the nonprofit’s inclusive mission and its community pride. By developing a resonant tagline and refining brand elements, Maelyn helped align Opportunities, Inc.’s communications with its evolving goals. This project showcases her ability to craft cohesive, impactful brand experiences that celebrate place, purpose, and people.
Soapstone valley branding and site launch
Soapstone Valley, a new acupuncture and herbal medicine practice, entrusted Maelyn with the full of design their brand and creation of their online presence. She developed an inviting and calming visual identity that reflects the natural, healing essence of the practice, while differentiating the firm from local competitors. Maelyn's built a user-friendly responsive website that not only embodies the brand's warmth but also offers a seamless experience for clients seeking holistic care. This project showcases her ability to craft cohesive, impactful brand experiences tailored to a business's unique vision.
District color branding and site launch
District Color asked Maelyn to reinvent their online presence, where she not only crafted a vibrant and engaging web design but also developing a brand identity that strategically fit within the company’s extensive brand portfolio. She reimagined critical visual elements and created an intuitive user experience, while ensuring coherence with District Color’s broader brand strategy.
